About dating and courtship
In the late 1940s, Margaret Mead, in describing this pre-war dating system, argued that dating was not about sex or marriage.Instead, it was a "competitive game," a way for girls and boys to demonstrate their popularity.In 1937, sociologist Willard Waller published a study in the .His study of Penn State undergraduates detailed a "dating and rating" system based on very clear standards of popularity.
College men will think, ." She also suggested that you get your mom back home to send you flowers from time to time, again, to give the impression of popularity.It was not earned directly through talent, looks, personality or importance and involvement in organizations, but by the way these attributes translated into the number and frequency of dates.These dates had to be highly visible, and with many different people, or they didn't count." Ken Myers summarizes this system, " catchwords hammered home, reinforced from all sides until they became the natural vocabulary.After World War II the norms within the dating system began to change.By the late 1940s and early 1950s demographic realities began to sink in: There was a shortage of men.